Campaign India - Advertising, Marketing, Media, Digital, PR News …
WEBSep 24, 2012 — Tata Capital tells viewers to keep the faith while striving for their goals. The three-film campaign draws parallels between its brand ambassador, cricketer Shubman Gill’s journey, and that of consumers, narrating relatable scenarios from their respective everyday lives. Advertising. Sep 27, 2024.
Campaign roundup: Week of 7 Oct | Advertising | Campaign India
WEB16 hours ago — Hyundai Motor India Limited (HMIL) has launched its festive campaign, 'Hyundai super delight days', offering a range of discounts and benefits on popular models. Customers can avail offers of up to INR 80,629 on the Hyundai Venue, INR 58,000 on the Grand i10 NIOS, INR 42,972 on the Exter, and INR 55,000 on the i20.
News - Campaign India
WEBArticles under News. Moves and wins roundup: Week of 30 Sept The latest appointments and account wins from Flags Communications, D&AD, Dentsu X, SRV Media, Veritas Reputation PR, Jigsaw Brand Consultants, Sofitel Mumbai BKC, Buzzlab, Sony Pictures Entertainment, Nivea India, The Advertising Club, Efficacy Worldwide, Concept PR, Alpha Beta Marketing Solutions LLP, and more in our weekly news ...
Campaign India top 50: Part three
WEBDec 29, 2021 — Campaign India is wrapping up 2021 with a list of top 50 campaigns published on the site. In 2021, we covered more than 700 campaigns. Through this five-part series, we will be highlighting the top 50 campaigns picked by the editorial team of Campaign India.
Six crackling ways to boost festival sales and smash targets
WEB3 days ago — So, release limited-time offers to create urgency. Maruti Suzuki's early 2023 festive discounts on Alto and S-Presso boosted sales before the peak season. In contrast, a fashion brand’s extended discounts post-Diwali hurt its premium image and profits. Don’t forget the post-festive strategy.
Year in review: Campaign India top 50 - part five
WEBDec 29, 2023 — Continuing with our year-ender series which also features a daily rapid fire, and the top 10 moves of the year, here's Campaign India's pick of the top 50 campaigns from 2023.. The top 50 campaigns are picked by the editorial team of Campaign India and are listed alphabetically.. View part five: Tanishq (conceptualised by Lowe Lintas)
Year in review: Campaign India top 50 - part one
WEBDec 22, 2023 — The top 50 campaigns are picked by the editorial team of Campaign India and are listed alphabetically. View part one: Amazon (conceptualised in-house) Ariel (conceptualised by BBDO India) Asian Paints (conceptualised by Ogilvy) Britannia 1947 (conceptualised by Talented)
Gen Z demands authenticity: No more blind content consumption
WEB4 days ago — Gen Z demands authenticity: No more blind content consumption. A Publicis Groupe research highlights new opportunities for brands within this rapidly evolving consumer landscape, and ways to gain a competitive advantage in an increasingly Gen Z-focused market. Gen Z's fashion choices are shaped by …
Campaign India Digital Crest Awards 2023: Entries open
WEBApr 6, 2023 — The entries for the Campaign India Digital Crest Awards (CIDCA) 2023 are now open. Since 2010, Campaign India has been honouring excellence in digital advertising and marketing, through CIDCA. This year's show is scheduled to be held in Mumbai in the week of 5 June. The jury will consist of top marketers from across categories.
Will Ferrero India taste sweet success with Raffaello?
WEB4 days ago — Ferrero’s strategy with Raffaello is to tap into the purchasing power of young, urban Indian consumers, positioning the praline as a luxurious yet accessible gift option during the festive season. Priced at INR 450 for a 15-unit cube-shaped box and INR 99 for a three-piece pack, the product is targeting consumers aged 16-35, a demographic ...