The ability of college athletes to cash in on their fame has led to fewer players jumping to the NBA early, and this week’s ...

USC Dealt Unfortunate News on 5-Star QB With $785K NIL Valuation originally appeared on Athlon Sports. Despite being the ...

ESPN's Pat McAfee shares his experience with The Church of Jesus Christ of Latter-day Saints, and how Mitt Romney sparked his ...

We take a look at the top eight NIL valuations coming into 2025 according to On3. Where do Ohio State players land?

How a pair of Star Wars Crocs and a viral group chat led LSU’s Jake Brown to score a unique NIL deal, and a championship ...

In 2021, the NCAA began allowing college athletes to earn money via their name, image and likeness (NIL) rights. Millions ...

Purdue guard Braden Smith is one of five finalists for the NIL Store's Highest Earning Male Athlete for 2025. He was the Big ...

WILLIAMSPORT — A former Penn State basketball player says he was offered a $60,000 Name, Image and Likeness (NIL) contract ...

The University of Wisconsin and its NIL collective have sued the University of Miami, saying it knowingly induced one of the ...