The Zomato app and brand name will remain unchanged. Blinkit grew materially larger than Zomato’s food delivery business in the past year. A number of analysts estimate that Blinkit will grow to account for as much as 70% of the group’s value in the coming year.

(Reuters) -Indian food and grocery delivery platform Zomato said on Thursday it will rename the company to "Eternal" and unveiled a new logo, a move that comes more than two years after it began using the new name internally.

Deepinder Goyal, CEO, Zomato has made this announcement on his official social media handle on X by posting the formal announcement letter.

Zomato Ltd on Thursday announced that its board has apporved the change of name of the company to Eternal Ltd., marking a significant transformation in its corporate identity.

Eternal is not a new name that Zomato had adopted suddenly, instead they first used the name when the company acquired quick-services application, Blinkit.

The board of directors at Indian online food delivery company Zomato has approved renaming the company as Eternal. The move was disclosed by the company in a recent Bombay Stock Exchange (BSE) filing with the stock exchange.

In a move that has surprised many, the online food delivery platform, Zomato, has decided to change the name of its parent company ‘Zomato Limited’ to ‘Eternal Limited.’ In a letter to shareholders, Zomato boss Deepinder Goyal said that the company's board has approved the name change.

Indian food and grocery delivery platform Zomato (NSE:ZOMT) announced on Thursday a company-wide rebranding. The firm will change its name to "Eternal" and unveil a new logo. This move comes more than two years after the company started using the new name internally.