Apple Inc said on Thursday that it will delay until early next year changes to its privacy policy that could reduce ad sales by Facebook Inc and other companies targeting users on iPhones and iPads.

Apple Ads has evolved beyond App Store search. Learn how to structure campaigns and scale efficiently across Apple’s growing ...

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If some of Apple's ads lately had been tone-deaf duds, the company's decision to run ads in the iOS Wallet offers a more intimate warning about its priorities. "I did not pay over $1000 for an iPhone ...

In what appears to be a pattern of behavior reaching back a decade, Meta is said to have lied about ad performance numbers while quietly sidestepping Apple's iPhone safeguards. Apple's App Tracking ...

Meta, the parent company of Facebook and Instagram, is facing serious allegations of inflating the performance of its ecommerce advertising product, Shops ads. According to a whistleblower complaint ...

Apple (AAPL.O) threatened on Tuesday to remove apps from its widely-used App Store if they don't comply with an upcoming ...

Apple is working on a key iPhone update that will enable an important Apple Intelligence feature on supported devices. iOS 18.4 will bring the more advanced Siri assistant to the iPhone 15 Pros and ...

Apple, which has built its brand on data privacy, settled a class action suit this week in which the plaintiffs claimed their iPhones’ Siri voice assistant listened in on their conversations for the ...

'Apple has never used Siri data to build marketing profiles, never made it available for advertising, and never sold it to anyone for any purpose.' Apple has vehemently denied that it ever abused ...

You can turn off or limit ad tracking on an iPhone through the Privacy menu in your Settings app. You can also choose to turn off location-based ads.

Meta, the parent company of Facebook and Instagram, is facing serious allegations of inflating the performance of its ecommerce advertising product Shops ads. According to a whistleblower complaint ...