On May 10, 2019, a historic video was uploaded to YouTube, one that would fundamentally change one of the platform's most popular genres and send the careers of three promising beauty moguls careening ...

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Four beauty YouTubers became hugely popular thanks to their perceived public friendship. Jeffree Star, Manny Gutierrez (aka Manny MUA), Laura Lee, and Nikita Dragun were four of the biggest beauty ...

Add Yahoo as a preferred source to see more of our stories on Google. There's quite a bit of drama going down on the beauty guru corner of the internet that is home to YouTubers Tati Westbrook, James ...

“I think there was a pinnacle moment of the drama-geddon moments and all of these things that just made the beauty industry weird." Just when you thought Dramageddon, a.k.a. the biggest YouTube beauty ...

Add Yahoo as a preferred source to see more of our stories on Google. A famous beauty YouTube friend group fell apart in August 2018. The bitter feud and the aftermath is now known as "Dramageddon." ...