UPDATE: The backlash forced Unity to nix runtime fees for those on its personal plan. UPDATE 9/22: After some serious backlash, the company says the Unity Personal plan will still be free and games ...

For years, the Unity Engine has earned goodwill from developers large and small for its royalty-free licensing structure, which meant developers incurred no extra costs based on how well a game sold.

UPDATE (Oct. 9, 2023): After battering the firm's share price, cratering faith in the company, and rolling back many of the proposals, CEO John Riccitiello is retiring from Unity. Read more on Unity's ...

In an industry where customers are slow to trust and quick to criticize, a new fee from Unity infuriated studios that use its platform. By Mike Isaac and Kellen Browning Reporting from San Francisco ...