Chevrolet kicked off a massive advertising campaign for the 2019 Silverado earlier this month and it’s continuing with the release of a new video that features Emmet and Lucy from “The Lego Movie 2: ...
Chevy's focus groups are taking on a new task: Giving a psychological assessment of Batman, Lego-style. In a funny and refreshing new take on the automaker's "Real People, Not Actors" campaign, a ...
Chevrolet teamed with the upcoming LEGO Batman Movie to produce not only a commercial spoofing Chevy's line of focus group themed ads, but also to build a LEGO Batmobile that they unveiled at the ...
The LEGO Movie 2: The Second Part hits theaters on February 8, promising the same level of excitement as the previous installment. Only this time with a bit more product placement and related ads.
Jon Wong was a reviews editor for CNET Cars. He test drove and wrote about new cars and oversaw coverage of automotive accessories and garage gear. In his spare time, he enjoys track days, caring for ...
A life-size Lego Batmobile built from more than 344,000 Lego bricks will be revealed Saturday at the Detroit auto show just in time for public days. General Motors Co.’s Chevrolet brand has a ...
With the short movie industry appearing to take off these days, one of the side effects is that it's getting more and more difficult to spot the ones that will leave you thinking about them even after ...
The Lego Batman Movie will be hitting theaters in less than a month, and to help promote it the Lego company teamed up with Chevrolet to take the film's latest take on the Batmobile and build a ...
The vehicle, built with over 300,000 lego bricks, is sadly "not available for purchase." By Andy Lewis Chevrolet and Lego — with some help from Detroit area students — unveiled a full-size lego ...
DETROIT – Shortly before the North American International Auto Show opened to the public Saturday, Chevrolet gathered a crowd of local students for the unveiling of its first LEGO Silverado. The ...
Chevy’s all-new 2019 Silverado 1500 LT Trail Boss has been recreated out of LEGO bricks in time of a Detroit Auto Show unveiling and in partnership with Warner Bros. Pictures. The LEGO truck is ...