Quaker Oats Co., the country`s largest producer of oat bran cereals, has launched a counterattack on a recent study that appeared to cast doubt on oat bran`s effectiveness in lowering artery-clogging ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 5 hours 42 min ago 12 hours 42 min ago By Ewan Larkin - 13 hours 12 min ago By Jerry Daykin - 13 hours 12 min ago By ...
Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. (Updated 3:50 a.m.) (Crain's)—Quaker Oats Co. has shifted ...
Consumers in New York and California sued PepsiCo Inc.’s Quaker Oats for false advertising over claims that the brand’s signature product contains a possible carcinogen that is not listed as an ...
PepsiCo?s Quaker Oats brand is rolling out Promoted Tweets prompting consumers to visit a campaign microsite on their smartphones where they can combine ingredients to design a new oatmeal flavor, ...
KUALA LUMPUR As more competitors enter the oatmeal category, Quaker has kicked off a new branding offensive to boost low consumption rates amongst Malay women. "Our target audience is Malay housewives ...