Joan Leach receives funding from the Australian Research Council. She is President of Australian Science Communicators and affiliated with the Association for Rhetoric of Science and Technology. We ...
The Trump era will be remembered as a time of rhetorical excess. The language of our time is tainted by exclamatory superlatives. Screengrab from YouTube/The White House Enough with the hyperbole and ...
When you advertise your small business, you can compete with larger, more expensive ad campaigns by using the techniques big advertisers use. Rhetoric is the artful use of language, and the purpose of ...