Co-Founder & CEO of Blueshift. Formerly Co-Founder & CEO, Mertado (acquired by Groupon), and early team at Kosmix (acquired by Walmart). Customer expectations and buying behaviors have progressed ...

Jedi Digital Marketing Hong Kong announces the introduction of an enhanced digital marketing framework developed to address the growing need for structured, data-informed, and performance-focused ...

Every year, more companies turn to online resources to attract customers and increase profits. In a highly competitive business, it is essential to use all opportunities for effective promotion. A ...

Digital marketing has fundamentally transformed how automotive companies engage with their customers. In an industry as fiercely competitive as automotive, the ability to swiftly adapt to digital ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

Digital marketing strategy is often a part of an overall strategic marketing plan that incorporates both digital and traditional (offline) approaches. Common digital techniques include search engine ...

A universal truth: A leader is only as strong as their team. No matter what you are aiming to accomplish in digital marketing—or any marketing, for that matter—you will have difficulty getting there ...

“Content is king, but good SEO is the queen that keeps it all together,” added Smith. As businesses strategically allocate their marketing budgets for the upcoming year, this study serves as a vital ...

Marketers are infamous for equating correlation and causation. But there's a wildcard factor that marketers don't like to acknowledge: serendipity. You know the saying “correlation does not equal ...