Charles Elmore, The Palm Beach Post, Fla. April 08--Dear Flo: Love the ads. "Sprinkles are for winners" is genius. But news that premiums can go up, not just down, from Progressive's driver-tracking ...

With Snapshot, consumers receive a personalized insurance rate based on their safe driving habits. Drivers currently earning discounts in the optional program are already saving an average of $150 per ...

High-risk drivers cost insurance firms 250 percent more than low-risk drivers. Now, tracking technology is helping insurance firm Progressive identify degrees of driver riskiness that can help the ...

Stop? Or gun it? Those are often the competing voices running through drivers’ heads when they approach a yellow light. Grant Thomas of Chattanooga, Tenn., hears another sound in that situation: a ...

I don’t watch much TV, but when I go to the gym I can’t help but watch Progressive’s perky spokeswoman, Flo helping people with their insurance. My favorites are the ones where she accompanies ...