Advertising isn’t dying. Let’s get that out of the way. The industry still commands billions of dollars in investment, wields ...

Powerade is the official drink of the National Collegiate Athletic Association (NCAA), and ahead of March Madness, the brand ...

Amazon’s customer reviews have always been a wealth of information—for both brands promoting their wares and consumers ...

Advertising stalwart Jon Williams, CEO and founder of creative community The Liberty Guild, grew up in Stretford “50 doors ...

At a roundtable chat at CTV Connect in New York City on Thursday, ad executives outlined where AI fits into their workflows ...

Breeze Airways CEO David Neeleman, who previously founded JetBlue, aims to build awareness for Breeze’s “attainable luxury” ...

Jennifer Spire, CEO and partner at Minneapolis-based creative agency Preston Spire, said her marketing operation isn’t for ...

The Omnicom Advertising Group boss opens up on the future of its ad agencies and why ‘sibling rivalry’ will be healthy for ...

Code and Theory, part of Stagwell (NASDAQ: STGW), has been named Ad Age's inaugural Business-to-Business Agency of the Year.

Former senior AMV BBDO creative Polina Zabrodskaya (left) is accusing the agency of subjecting her to "detrimental treatment" ...

NBC, Disney, Fubo and Mindshare weigh in on the creative flexibility offered on CTV and whether sports streamers really reach ...

Madison and Wall’s Brian Wieser weighs in on the impact of US tariffs on ad spend. Plus: the rationale behind the ...