BATTLE CREEK, Mich. Surveys say that only about 8% of Americans actually end up keeping their New Year's resolution, and Kellogg Company is introducing two new products in an effort to change this.

Kellogg is continuing the aggressive expansion of its Special K-branded products. The latest extensions are crackers--Special K's first foray into savory snacks--plus a new blueberry-flavored cereal ...

(AP)– Americans care more about belly health than low-calorie diets, according to Pop-Tarts maker Kellogg. So the company, which for years promoted Special K cereal as a help for weight control, is ...

When you need to grab a quick breakfast, cereal is one of your best options. It requires no cooking, and it can be enjoyed with various toppings, including fruit, honey, nuts, yogurt, and more. Some ...

US cereal giant Kellogg has expanded its Special K cereal range to include two additional products. Special K Pop Corn Chips and Special K Pastry Crisps are targeted at the female market, Kellogg said ...