Apple is closing in on a historic $4 trillion stock market valuation, powered by investors cheering progress in the company's long-awaited AI enhancements to rejuvenate sluggish iPhone sales.

You’ll be prompted to set up Apple Intelligence right after upgrading to iOS 18, but if you need to set it up later, head to Settings in iOS: Tap More for Your iPhone, and then Set Up Apple Intelligence. You’ll get an explanation of some of the AI upgrades you can use, and a short demo of how they work.

Following years of development, Apple could release a foldable iPhone and tablet as soon as next year - according to people familiar with the company's plans

Investors are salivating at the prospect of the iPhone maker topping the milestone as the company’s stock price has soared by nearly 40% since Jan. 1.

Cybersecurity experts, who work with human rights defenders and journalists, agree that Apple is doing the right thing by sending notifications to victims of mercenary spyware — and at the same time refusing to forensically analyze the devices.

Apple may be preparing a new M4-powered MacBook Air laptop, but it will arrive months after the M4 debut and with little fanfare.

Apple may be worth one and a half Googles now, but the world’s most valuable company needs its relationship with the world’s largest search engine to keep clicking. Such was evident Monday when Apple

Apple (NASDAQ: AAPL) has done its part to lift the holiday spirits of its shareholders as 2024 comes to an end. Indeed, Apple's 269% return in just the past five years has more than tripled the S&P 500 index's 82% gain over the same period.

Apple has incorporated AI features into its operating systems for years, but Apple Intelligence marks the first real generative AI capabilities -- and they're front and center. But what if you're not interested in writing tools that recompose your text or ...

Apple has asked to participate in Google's upcoming U.S. antitrust trial over online search, saying it cannot rely on Google to defend revenue-sharing agreements that send the iPhone maker billions of dollars each year for making Google the default search engine on its Safari browser.

Beak & Skiff Apple Orchards was on the verge of collapse. Today, the family-owned company is building an empire.