Private equity firms are looking to round out their investment portfolios as AI continues to transform the advertising industry.

Simplot Australia, the name behind Australia’s favourite food brands, has appointed CHEP as its new creative agency.

Ex-agency strategists, Amy Tucker and Pip Bingemann, have released an AI platform developed to empower and assist the ...

The Effie Awards South Africa, hosted by The Association for Communication and Advertising (ACA), is calling on marketing and ...

This week’s edition of Agency Advice checks in with advertising employers on how they’re still trying to attract the best ...

Not all advertising executives share his sangfroid. Today, technology is changing the industry faster than at any time since ...

In a rare interview, the Apple-owned headphone maker’s global marketing boss, Chris Thorne, reveals to The Drum a powerful ad ...

It’s a common scenario when businesses need to decide if they should do all of their PR and marketing in-house or hire an ...

Time for your weekly edition of the Defector Funbag. Got something on your mind? Email the Funbag. And buy Drew’s book, The Night The Lights Went Out, while you’re at it. Today, we’re talking about ...

Among today’s creative highlights, Jalen Hurts gets a stellar congats ad courtesy of Jordan Brand; Beats by Dre unveils a heart-pumping manifesto with LeBron James, Lionel Messi and Shohei Ohtani; and ...

Innis Maggiore President Mark Vandegrift breaks down the top Super Bowl ads. Budweiser's Clydesdale ad was a misstep, he says.