The 'Lowkey' singer unveils her figure-flattering Bold Elements x Ally Brooke collection for petite women with JCPenney ...

Ally Brooke is celebrating her recent collaboration with JCPenney, brining a new "diverse" fashion line for petite women.

Fifth Harmony star, author and San Antonio native Ally Brooke just added a new category to her multi-hyphenate title — fashion designer.

JCPenney is going big on petite fashion with its new collection designed to flatter all body types, no matter their stature.

The collaboration brings a spunky take on fashion, with an emphasis on petites, to the family-oriented department store.

Limited-time collab with Latina pop artist Ally Brooke is part of new CMO Marisa Thalberg's strategy to turn around the ...

The 650-location department store chain has joined forces with the company behind names such as Eddie Bauer and Aéropostale ...

This new path comes after several attempts by JCPenney to reinvent itself over the past decades. While once seen as a top ...

The best leather jackets for petites include faux fabrications, suedes, cropped and hip-length versions. Here is our petite ...

Kohl’s shoppers have a message for incoming Chief Executive Ashley Buchanan: Bring back the old Kohl’s. To chase younger ...

Walmart’s best-selling petite pants are a comfortable pull-on style with an elastic waistband, and they’re just $17. Shop the ...

Like many department stores, JCPenney offers rewards credit cards for customers to use in store and online. In addition to lots of discount options and exclusive savings opportunities, JCPenney ...