Working with influencers gives businesses the chance to reach a wider audience by connecting with their dedicated followers.

Live commerce is not a new concept—it has long existed as dedicated TV shopping channels. However, the trend as we know it ...

Influencers are practically inescapable if you have social media, and cover a wide range of lifestyles and topics, from ...

Ashburton District Council is paying influencers to show off the region as part of its district promotion strategy. The move ...

Two Thai social media influencers promoted Yaba on the TikTok and X (formerly Twitter) platforms, leading to their arrest.

Pakistani TikToker Imsha Rehman has broken her silence after months of staying offline due to a fake explicit video scandal.

Authenticity and trust play a vital role in influencer marketing. If the content is shared by an influential person regarding ...

From Exotic Pets to Sad Stories | Vantage with Palki Sharma | N18G In Pakistan, pets aren’t just companions – they’re symbols ...

White House Press Secretary Karoline Leavitt's announcement of a new media seat in the briefing room has been met with praise ...

Healthcare: Such claims can proliferate quickly, creating widespread misconceptions and undermining trust in legitimate ...

Marketing leaders at some of the world’s biggest brands share what they’ll be looking for from entries into The Drum Awards ...

The company's Personal CFO division is now compliant with SEBI’s regulatory framework. The company has become the first ...